We understand the importance of proper animal care and nutrition.
Commitment to Quality
Brant Lake Cattle Company understands the importance of proper animal care and nutrition. For us as cattle producers, animal care, nutrition and humane handling simply make sense because healthy animals that are properly cared for result in a premium product of beef. We also recognize that animal care, food safety and environmental issues are important to consumers and to society in general.
That’s why we are partners in the Verified Beef Production program that established and endorses production standards in these important areas.
- Grain Fed using locally grown barley
- Raised without use of hormones
- Cared for by passionate owners
Verified Beef Production (VBP) is Canada’s verified on-farm food safety program for beef – a dynamic program to uphold consumer confidence in the products and good practices of this country’s beef producers.
Canada’s beef producers already have a reputation for acting responsibly, but VBP takes that to a new level. Grass-roots driven and industry-led, the program is part of a broad effort by Canada’s food providers to ensure on-farm food safety. It’s based on the principles of an international quality control program used widely in many industries, called Hazard Analysis Critical Control Points (HACCP), which has been specifically adapted for VBP.
The overall result is stronger competitiveness for Canada’s beef industry, as food safety continues to grow as a major factor in consumer buying decisions. Click on the following links to jump to different sections of VBP information included below, or simply continue reading down to view the complete information.